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Curtin University
Courses Handbook 2014

This handbook contains information for courses and units at Curtin in 2014.
Information for the previous year's courses and units is available at Courses Handbook 2013.

313828 v.1 Public Relations Stream (Mass Communication)

Major/Stream Overview

This major/stream is part of a larger course. Information is specific to the major/stream, please refer to the course for more information.

Public Relations develops an understanding of the fundamentals of professional public relations practice. This stream provides students with skills and knowledge in the principles, techniques and specific issues of contemporary public relations. The Public Relations stream may be usefully combined with the Journalism, Web Media and Corporate Screen Production streams.

Major/Stream Organisation

Course Structure Hrs/Wk Credit
Year 2 Semester 1
10854 v.7   Public Relations Techniques 220 3.0 25.0
Year 2 Semester 2
10851 v.6   Media Relations 250 3.0 25.0
Year 3
3992 v.8   Public Relations Consultancy 300 3.0 25.0
Optional Units (No Year Level Specified) Hrs/Wk Credit
12596 v.6   International Public Relations 340 3.0 25.0
12597 v.5   Corporate Public Relations 360 3.0 25.0
3993 v.9   Public Relations Internship 393 25.0

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